In the depths of winter in the United Kingdom, Meghan Markle finds herself battling against the white noise that surrounds her.
The phrase, which she has used herself, refers to the constant buzz and chatter created by her every move.
It seems that even her agency, William Morris Endeavour, is now determined to tackle this issue and refocus attention on Meghan Markle, the brand.
As we enter 2024, it is clear that Meghan Markle’s own actions have contributed to the negative PR surrounding her.
By attacking members of the British monarchy, she has brought this upon herself.
However, what must be particularly frustrating for the former cable TV actress is how quickly the media and public can move on to someone new and exciting.
A prime example of this shift in attention is Catherine, the Princess of Wales.
Recently, Catherine has graced the covers of numerous US magazines, signaling a change in the narrative.
It appears that the world has decided to move on from Meghan and embrace Catherine as the new “it” figure.
This shift is significant and sends a strong message to potential advertisers and influencers that Catherine is the one who can truly capture attention and sell magazine covers.
Meghan and her team at William Morris had high hopes that her appearance on the red carpet, despite being overshadowed, would lead to lucrative offers.
While she undeniably looked stunning, it takes more than just star power to succeed in the current landscape.
Brands are now turning to ordinary individuals who have built up followings on social media platforms like Instagram, Snapchat, and Twitter.
This poses a challenge for Meghan, who demands million-dollar deals as an ex-actress.
To combat this issue, William Morris has come up with a strategy: Meghan should extend an olive branch to her former friend, Catherine.
It is a surprising turn of events, considering that Catherine and her husband, Prince William, want nothing to do with Meghan.
However, the agency believes that if Meghan publicly reconciles with Catherine, it could help shift the narrative back in her favor.
The sands of time have certainly shifted, and Meghan now finds herself needing Catherine’s support.
The media and magazines have declared Catherine as the darling of selling things, while Meghan has fallen out of favor.
This change in dynamics may not have been anticipated a couple of years ago when Meghan and Prince Harry felt invincible.
The bigger issue at hand is that William and Catherine have distanced themselves from both Harry and Meghan.
This development poses a significant challenge for William Morris, but they believe that if the world, including Meghan’s fans, choose to ignore the white noise, things can quickly get back on track.
Furthermore, if Meghan’s fans perceive that she has made amends with Catherine, it could work in her favor.
As this story continues to unfold, it is clear that Meghan Markle is facing an uphill battle to regain her standing in the public eye.
The white noise may persist, but with strategic moves and a shift in focus, Meghan may be able to overcome this challenge.
Only time will tell if she can successfully navigate the complex world of branding and public perception.