Meghan Markle, the Duchess of Sussex, is determined to make a fresh start in the new year and reclaim her once-beloved public persona after a challenging 2023, according to royal experts.
In a surprising development, Markle recently made a candid appearance in a social media advertisement for Cleverblends, a company in which she holds shares.
This strategic move is seen as an attempt to relaunch herself and present a more relaxed and relatable image.
In the ad, Markle showcased her versatility by taking on multiple roles behind the scenes.
The video prominently featured her engaging in various tasks for Cleverblends, demonstrating her jack-of-all-trades skills.
Back in December 2020, the duchess had announced her support for the company, further solidifying her connection to it.
Commenting on Markle’s latest media stunt, royal expert Phil Dampier stated that she is trying to shed the victim narrative that she and her husband, Prince Harry, have been associated with.
Dampier emphasized the importance of image and suggested that the royal couple would be better off focusing on their new life in California rather than engaging in ongoing feuds.
He also noted that Markle possesses a fun side and advised her to highlight that aspect instead of portraying her life as a constant misery.
Branding expert Nick Ada, on the other hand, proposed a different approach for Markle to rebuild her reputation.
He recommended that she tap into humor and demonstrate her compassion and entertaining nature.
According to Ada, viewers can expect to see more personality-driven content from Markle, showcasing her kindness, wit, and ability to laugh at herself.
Meanwhile, royal expert Richard Fitzwilliams raised concerns about Markle and Harry’s recent designation as two of the biggest losers of 2023 by The Hollywood Reporter.
He suggested that Markle’s change in direction could bring her back to the adored figure she was during her engagement to Prince Harry.
Fitzwilliams also pointed out that one of the reasons Queen Elizabeth insisted on the couple’s complete withdrawal from royal duties was to prevent them from endorsing brands like Clever.
However, he found Markle’s brief appearance as a lowly intern in Clever’s promotional video to be delightful.
By showcasing her sense of humor and not taking herself too seriously, Markle managed to captivate audiences and steer away from her usual world-saving endeavors.
As Meghan Markle embarks on this radical relaunch, it remains to be seen how the public will respond.
With her newfound focus on humor, compassion, and entertainment, she aims to redefine herself as a media personality.