In a surprising turn of events that has reverberated throughout the entertainment world, Netflix has chosen to cut ties with Meghan, the Duchess of Sussex, following the disastrous launch of her lifestyle brand, American Riviera Orchard.
The former star of the hit series “Suits” had inked a lucrative deal with the streaming service in 2020 to create a range of content spanning documentaries, scripted shows, and children’s programs.
However, sources within the industry suggest that Netflix executives have grown increasingly frustrated with Meghan’s inability to fulfill her obligations, leading to the decision to end their collaboration.
The tumultuous journey began earlier this year when Meghan unveiled her highly anticipated American Riviera Orchard brand, designed to showcase her commitment to sustainable living and organic products.
The launch was accompanied by an extravagant social media blitz that involved Meghan gifting limited-edition jars of the brand’s initial offering, a selection of specialty jams, to her celebrity acquaintances such as Kris Jenner and fashion designer Tracy Robbins.
Despite the efforts of her high-profile friends to promote the products on their social platforms, the public response was less than enthusiastic.
Critics swiftly seized upon the exorbitant price tag of $28 per jar for the jams, questioning whether they warranted such a premium cost or offered any distinctive value.
The backlash intensified when it emerged that Meghan had prominently featured her title of Duchess of Sussex on the brand’s online presence, a move perceived by many as an attempt to exploit her royal status for commercial gain.
Royal commentator Olivia Hartley remarked, “‘It was a total disaster from the start.’
Meghan seemed to believe that simply associating her name with overpriced jams would attract customers due to her fame.
However, the public saw through the facade and derided the entire venture online.”
Reports indicate that Meghan was deeply affected by the negative reception, feeling unjustly targeted by the public and media.
Conversely, Netflix executives displayed little sympathy, viewing the debacle of American Riviera Orchard as the latest in a series of missteps plaguing the couple’s business endeavors.
An insider disclosed, “Netflix had made a substantial investment in Meghan and Harry with the expectation of receiving top-notch, engaging content that resonated with viewers.
Instead, there were delays, excuses, and questionable choices that only harmed the brand.”
Allegedly, the breaking point arrived when Meghan refused to abandon the failing American Riviera Orchard project, prompting Netflix to sever all ties.
The public’s response to Netflix’s decision has been mixed, with some commending the streaming service for taking a firm stance, while others accused the company of capitulating to what they perceive as cancel culture targeting Meghan and Harry post their departure from the British royal family.
For Meghan, the fallout from the American Riviera Orchard debacle marks the beginning of potential challenges.
With her Netflix agreement terminated, she must seek alternative means to sustain her extravagant lifestyle and ambitious ventures amidst escalating public scrutiny.
Regarding the future of the American Riviera Orchard brand, uncertainties loom large.
With the initial product range widely scorned and the brand’s reputation in tatters, the question arises whether Meghan can salvage the project or if it will fade into obscurity, serving as a cautionary tale of the hazards of celebrity overextension.