In a surprising development, Megan and Harry’s lucrative £18 million Spotify deal has reached its conclusion, leaving Megan’s podcast without a renewal for another season.
This deal was a major milestone for the couple following their departure from the royal family.
Initially, they kicked off with a single joint episode, followed by Megan branching out with her own series called Archetypes.
Over the course of the 12-episode series, Megan engaged in conversations with a range of celebrity friends, including tennis legend Serena Williams, iconic singer Mariah Carey, and socialite Paris Hilton.
It appeared to be a promising start for Megan’s podcasting venture.
However, PR expert Hayley Smith from BeYellow has now come forward with some harsh truths about Megan’s podcast, shedding light on some critical aspects.
According to Hayley, Megan has allowed her celebrity status to overshadow the actual substance and purpose of her content creation.
Hayley emphasized that relying solely on fame is not sufficient to sustain engaging and meaningful content; there needs to be depth and authenticity behind it.
Hayley further delved into the initial success and hype surrounding Archetypes, noting how many individuals and companies jumped on the bandwagon due to its popularity and demand at the time.
Yet, as time progressed, interest waned, and the dedication to the brand dwindled, resulting in a lack of profitability.
The expert highlighted how Spotify initially saw potential in Megan Markle and her podcast, leading to an exclusive multi-million-pound deal.
Initially, the partnership seemed promising, garnering high streaming numbers and seemingly captivating content.
However, cracks began to show as the podcast failed to maintain a consistent output of content, with only one season and a holiday special released.
Hayley did not shy away from addressing Spotify’s productivity expectations, which Megan and the podcast apparently failed to meet.
Spotify is known for backing podcasts that consistently deliver regular episodes and series, a standard that Archetypes did not seem to uphold, as reports suggest they fell short of the agreed-upon productivity benchmarks.
This revelation has undoubtedly tarnished Megan Markle’s podcasting reputation, raising concerns about her dedication, work ethic, and commitment to providing quality content for her audience.
The abrupt end to the Spotify deal has left many questioning Megan’s ability to deliver on such a significant and financially rewarding agreement.
The news has sparked discussions among followers and critics alike, prompting diverse opinions and reactions.
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