The Duke of Sussex, Prince Harry, made headlines with his choice of attire during the recent coronation.
Harry wore a three-piece Dior suit, consisting of a morning coat and a black vest, paired with a white shirt and a pearl grey tie designed by Dior’s artistic director, Kim Jones.
However, experts now suggest that this fashion statement may have been more than just a personal style choice.
Speculation is rife that Meghan and Harry are in talks with Dior for a potential partnership.
The couple has previously been seen wearing outfits from the renowned fashion brand, fueling rumors of a collaboration.
Harry’s appearance at the coronation was always going to be closely watched, and his fashion choices were under intense scrutiny.
Social media users expressed disappointment with Harry’s suit, noting its wrinkled and weathered appearance.
Some even commented that it looked faded and in need of ironing.
Dior’s designer, Kim Jones, hinted that the suit Harry wore was a trial item, explaining its crumpled state.
Interestingly, Meghan borrowed the set without purchasing it, under the agreement that the couple would promote the design during the coronation.
It seems that Meghan had a specific vision in mind for Harry’s outfit, wanting him to emulate David Beckham.
This could explain why Harry was seen rushing out of Westminster Abbey and later spotted at the airport with a hanger in hand.
He may have been changing on the plane or at the airport to return the suit to the brand.
Meghan believes that wearing clothes from a well-known designer house will make her look great, given her background as a model.
However, Harry’s choice of attire deviated from British tradition.
Men attending the coronation were expected to wear morning suits with black jackets and tails, paired with striped trousers.
Harry, on the other hand, opted for a ready-to-wear suit in a summer-weight fabric, resembling a groom’s wedding suit.
It is worth noting that Harry is well acquainted with proper morning suits and likely owns one tailored by British bespoke tailors.
The question arises as to why Harry did not wear the appropriate suit.
It appears that he and Meghan were endorsing Dior, as indicated by their previous association with the brand.
This aligns with Meghan’s apparent fascination with emulating Princess Diana.
Dior’s original version of the D-Lite bag is closely linked to Diana, which fits into Meghan’s Diana 2.0 narrative.
It is unclear whether Meghan has a similar arrangement with Cartier, although her penchant for stacking their jewelry suggests a possible partnership.
Fashion brands recognize the power of celebrity endorsement in driving sales and enhancing brand credibility.
Dior, with its rich history and heritage, eagerly seized the opportunity to collaborate with Harry and Meghan.
By promoting the fact that they created the suit for Harry, Dior aims to strengthen his brand equity.
It is likely that we will see the couple working closely with fashion houses and lifestyle brands, both for financial gain and endorsement.
While the details of their agreement remain undisclosed, it is plausible that Harry and Meghan have either signed an exclusive contract with Dior or will receive payment for wearing the brand.
As they continue to navigate their post-royal life, the couple’s involvement in the fashion industry seems to be a strategic move to monetize their brand and expand their influence beyond the realm of royalty.