Meghan Markle’s foray into the podcast world seems to be hitting a rough patch with her latest venture, Podcast Archetypes, failing to gain traction.

The partnership between Meghan and Lemonada Media is now under scrutiny as the podcast struggles to break into the top 200 rankings.

It appears that the initial excitement surrounding Meghan’s podcast endeavors has dwindled, leaving both the media company and the former actress facing financial uncertainties.

The decision to collaborate with Lemonada Media may have backfired for Meghan, as the smaller independent company lacks the financial prowess of industry giants like Spotify.

While Meghan and Prince Harry initially sought to establish their independence through various entertainment deals upon relocating to the United States, their podcast series, Archetypes, fell short of expectations.

Despite featuring high-profile guests such as Serena Williams and Mariah Carey, the podcast failed to resonate with audiences, leading to its premature discontinuation after just one series of 12 episodes.

In contrast to the lucrative deal with Spotify, which was reportedly valued at around £18 million, Meghan’s new partnership with Lemonada Media is speculated to be significantly less lucrative.

Branding expert Andrew Block hinted that the Lemonada deal may only be a fraction of the previous Spotify agreement, estimating its worth to be approximately 10%, translating to around £1.9 million.

The financial disparities between the two deals highlight the challenges faced by Meghan in sustaining her presence in the competitive podcast landscape.

Despite efforts to promote Archetypes across different platforms such as Apple Podcasts, Amazon Music, and Audible, the podcast has failed to secure a spot in the top 200 rankings.

Reviews of the podcast have been mixed, with some praising episodes featuring notable guests like Mariah Carey and Mindy Kaling, while others criticize Meghan’s dominating presence in the conversations.

The lackluster performance of Archetypes has raised questions about Meghan’s suitability as a podcast host and the overall appeal of the content she produces.

Critics argue that Meghan’s attempts to position Archetypes as a groundbreaking podcast have fallen short of expectations, with claims of manipulation of statistics by Spotify to inflate its success.

Despite assertions from the Sussex camp about the podcast’s popularity, data suggests that it failed to make a significant impact on the charts.

The discrepancy between perceived success and actual reception underscores the challenges faced by Meghan in establishing herself as a credible voice in the podcasting realm.

As the podcast industry continues to evolve and adapt to changing audience preferences, Meghan’s experience with Podcast Archetypes serves as a cautionary tale about the complexities of content creation and audience engagement.

The allure of celebrity endorsements may not always guarantee success in a saturated market where quality and authenticity are paramount.

Meghan’s journey in the podcasting world reflects the unpredictable nature of media ventures and the importance of resonating with audiences on a deeper level beyond mere celebrity status.

In conclusion, Meghan Markle’s Lemonada Media deal has brought to light the challenges and uncertainties inherent in the podcasting landscape.

The underperformance of Podcast Archetypes serves as a reminder that success in the digital realm requires more than just star power; it demands compelling content, genuine engagement, and a deep understanding of audience preferences.

As Meghan navigates the complexities of the media industry, her experiences with Lemonada Media underscore the need for continuous innovation and adaptation to stay relevant in an ever-changing landscape.